The World Heritage Road is
both a route through Central Vietnam and the name of the project
to develop and promote the area.
A joint initiative from the
three Central Vietnam provinces of Thua Thien Hue, Danang City
and Quang Nam and the Vietnam National Administration of Tourism,
the World Heritage Road aims to promote and develop tourism to
this culturally and geographically rich area of Vietnam.
The World Heritage Road will
stretch from Vinh to Hue to Danang to Hoi An/ My Son to Nha Trang
to Dalat, around 1,500km of Highway Number One along the coast
of Central Vietnam.